Anyone who
has waited until the night before a gala for black boots can tell you that it
is almost impossible to find the perfect choice when you need it the most.
Shopping for clothes in a mall or market store allows consumers to touch and
feel the products. But what, if you have in mind-a certain color, style or
fabric which may not be available. Finding it can be a fool's race.
Controlling
the custom element has always been an option only for customers and custom
sewing. Create individualized designs can be time consuming and expensive. Some
buyers can jump on a plane to South Asia and have custom clothes for a song.
But everyone cannot get there, or wants to spend time on holiday for fittings
in the hope that the product which is just finished will meet their
expectations.
Technological
advances have created another alternative:
·
Economic individualized Designs (call mass customization) for
the middle market.
·
E-commerce enable companies to offer a variety of models and
adapts to only slightly more than the price similar off-the-rack.
Now consumers
can buy made-to-order shoes online.
After a
computer connection once a customer can choose from a range of fabrics,
finishes, styles and colors, and leathers that could be manufactured
individually on the basis of the original specification of the customer. The
trend to buy the products online is in a great pace these days.
The online
shopping has created a new world of e-commerce store and has opened the door
for other retailers to try their luck in this emerging sector of retail.
The custom trend has increased in the last decade which is significant
at all levels of e- commerce, online trading from clothes to shoes selling
operations .And appeal to customers of all ages. Some looks for a good deal of
STIs Company that keeps prices down for not having retail shop. Others are
ready to pay a premium, sometimes more than 25%, for a taste of the tailoring
of old world of men and women high fashion mode and trending designs.
